Catalyst
Radio Show
Where is Superman?
As a small business owner, have you been wondering, "Where's
the help?" Our economy hasn't experienced a downturn this severe
since the Great Depression. Some would even argue that we are worse
off today. Wouldn't it be great if someone like Superman could save
the day, just as he did on TV during our childhood? We have somehow
convinced ourselves that the government was our Superman; the one
that would save us and could save us from the negative economic
forces that seem to be all around us.
But one day we woke up and recognized that the government doesn't
have all of the answers. In fact, many would argue that the government
is the very source of the problem itself! If Superman doesn't exist,
who then will provide the solutions, the information, the strategies,
and the thought leadership necessary to prosper as a nation undivided?
We hear that small business is the economic engine of America, yet
according to the U.S. Bureau of Labor Statistics, businesses experience
an 80% failure rate every 5 years or less, and 70% of all business
owners report making less than $50k per year. These statistics bear
out a frightening reality and expose a root cause -- under-capitalized
businesses not getting the necessary resources to prosper and flourish
while large corporations reap all of the benefits due to their clout
and their overabundance of capital and opportunities. What will
it take to get our country back on track?
First, let's understand that the American "pie" is not limited
to the size that it is today or how it is being divvyed up. It can
grow and there is more than enough opportunity and prosperity or
"pie" for all of us if only we work together to grow this economy
from the ground up. So, how do we do this? Well, what is the largest
driving force of the economy? The answer: Small businesses! Small
businesses fuel close to 85% of the economic machine and so what
we must do is put our focus on that sector of our economy. And what
will it take to enact real positive change to that sector of our
economy?
Who is Superman?
Whether you are a business owner, solo-preneur, entrepreneur,
unemployed, or underemployed; whether you've read all of the books,
researched the websites, listened to all the radio shows, and searched
for solutions; more than likely you're still left feeling a bit
hopeless. You've done all that you know how, but you feel alone
out there. You feel the complete absence of people actually working
together anymore in this country. You know that if you just had
the resources at your disposal, you could conquer the world or at
least your little piece of it. You could realize your dream of owning
your own business, growing that business, and in-turn, help stimulate
our economy. But everyone who claims to have the answers wants your
money; money that you just don't have.
Well, we hear you. We have seen the same and have run into our
share of modern day snake oil salesmen too and we're here to help.
We are your Superman! Tune in each and every day as we talk to,
and about, people just like you. Talk about real solutions without
the familiar "catch". It's time for "We the People" to take back
control. It's time to take your business to the next level. It's
time to awaken the entrepreneur within every single business owner
in this nation and finally give them the tools they need to be successful
- with the operative word being "give."
We don't just talk about business, we do business - everyday!
We own our own companies; we buy companies; we sell companies; we
consult with companies; we facilitate meetings; we form strategic
partnerships; and most times we succeed, but sometimes we fail.
The best part is we've learned from our failures and now you can
too. You see, we are you! This show is for the 70% of small business
owners that no one seems to care about. Our show will always be
informative and entertaining. Once you tune in, you'll never want
to leave. You will gain a new perspective on your business, your
country and your life. You will find a better way. You will discover
what everyone else wants to charge you to discover.for FREE!
So where can you discover and unleash your Superman? Right
here on Catalyst's Business Radio - The Entrepreneur's Economic
Freedom Network! Join Scott Rozanski, Cheryl White, and frequent
guest hosts, Jeffrey Magee and Lisa Rozanski for an intimate, informative,
and inspired hour every day!
Scott A. Rozanski was born and raised in Sylvania, Ohio
only to depart for some time to serve as an Intelligence Specialist
in the U.S. Navy from 1983-1987. Scott has a Bachelor of Science
from the University of Toledo (1993) and a Master of Science from
The University of Findlay (1996).
Scott comes from a family of entrepreneurs. His father was a successful
salesman for Connecticut Mutual Life Insurance (later Mass Mutual)
for close to 40 years; his mother ran a successful daycare center
for over 20 years (Circus World Childcare Center); and his step-father,
Clyde Craig was a very successful electrical contractor for well
over 25 years starting and operating Craig Electric Company up until
his death in 1996. Scott learned the important lessons about being
an entrepreneur from these very successful family members that have
made him a success in his own endeavors today.
Scott started his first business in 2000 -- Home Instead Senior
Care. In his first year of running the business, Scott exceeded
nearly all revenue growth records of any other home care owner in
the network and broke-even in his business in less than 9 months!
Scott continues to grow his home care business and has achieved
multi-million dollar sales levels over his years as owner.
Scott also is an experienced real estate investor and manager.
Scott started investing in real estate in 2004 and by 2006 had acquired
over 50 properties. Scott now manages three real estate companies
and knows very well the trials and tribulations associated with
real estate investing during a very down economy.
Since Scott joined the ranks of entrepreneurs, he has been tireless
in helping businesses get up and running or helping them to survive.
Only after helping some friends open their own businesses and discovering
from the U.S. Bureau of Labor Statistics that 8 out of 10 businesses
failed in 5 years or less did Scott found Catalyst Business Coaching
& Development in 2009. He did this in the hopes of having some impact
on these negative statistics. In fact, Scott made it his mission
to seek out small businesses and to help them beat the overwhelming
odds of business success. In this short time, Scott has coached
many small businesses to become more efficient, more effective and
thus more profitable.
In June of 2010, Scott also opened up a women's boutique clothing
store called Juni Boutique in Uptown Sylvania, Ohio (his first retail
endeavor), with his wife Lisa. Within 3.5 months, the business had
broken even. After 16 months, Scott and Lisa sold the business for
a profit to move on to bigger and better adventures. Scott knows
about profitability and leadership and being able to survive in
any market condition, "Sure, running a business may not be easy
all of the time, but if you have a strong vision, faith, sound values,
and strong profitability, you can survive any storm."
Scott lives in Sylvania, Ohio with his wife Lisa and his two children
Chloe and Jude.
Cheryl White is the owner of AdminAssist San Diego and CDW
Business Support, companies that work with small business projects/events
and in their start-up and expansion phases. Her expertise lies in
systemized organizing for growth. Among her current projects, she
works with Michael E. Gerber in a non-profit, directing a program
that teaches rabbis how to run their organizations using E-Myth philosophy
and techniques. Additionally, she is developing an educational drug
prevention program in collaboration with Dr. Mark Brenner, focused
on the root causes of substance abuse.
Spanning a more than 30 year career, Cheryl has effectively applied
her formal education (BA in Business and MA in Education) to become
a leader in administration and customer service for companies large
and small. She worked in elementary schools for a dozen years, teaching
in multiage classrooms and developing specialized programs for learning
disabled and gifted students.
Cheryl's no nonsense "tell it like it is" attitude has been
key to her success. She believes that the very survival of our country,
as we know it, depends on fact-based information and on the hard work,
determination, and ingenuity of small business owners. Each day she
comes to us with insights that directly or indirectly help us to see
the big picture, identify problem areas, and find solutions .Her passion
for small business and generous spirit of giving back to the community
is what led her to the Catalyst Business Radio Show.
In her community, Cheryl is well-known for decades of consistent and
effective volunteerism, serving as a leader in her Church, at the
local and district level of PTA, and as treasurer and merit badge
counselor for Boy Scouts of America. The wife of a retired Naval officer
and mother of two grown sons, Cheryl lives in San Diego, California.